January 18, 2005
Naturally
My friend, and SoBeDi buddy, JanK has embraced Splenda as a reasonable alternative sweetener. The folks at Green Generation are trying to get the Feds to stop Splenda from implying in its ads that it is "natural".
“Any substance whose listed ingredients include 4-cholo-4deoxy-alpha-D-galactopyranosyl1 cannot be considered natural,” Ms. Davis said. Phosgene, one of the chemicals used in making Splenda is described by the Centers for Disease Control as a major industrial chemical used to make plastics and pesticides. “Parents need to have accurate information in order to make appropriate food choices for their families,” she added.McNeil has no reasonable basis for its marketing slogan, “made from SUGAR so its tastes like SUGAR.”
The press release does not describe any danger to Splenda, just that it's no more natural than other artificial sweeteners.