June 01, 2005

Slice and dice

Over on The Long Tail website, Chris Anderson writes about the decline of TV programs as multiples of 30 minutes.

I have a bet with a friend that within ten years most TV will no longer come in 30-minute chunks. When you think about it, there's nothing magical about half hours; they're simply an easy way to divide a broadcast programming schedule into segments that start and finish on the hour. Outside of the broadcast schedule, entertainment and news comes in all sorts of lengths, from 30-second clips to three-hour concerts; there's no premium on thirty minutes.
Posted by jackhodgson at June 1, 2005 06:05 PM